Strategic marketing that works

AddedValueGroup

RT @NetBase: How Social Media Monitoring Drives Creative for @AddedValueUS - https://t.co/QlpxAHcm9N https://t.co/8ioCJKyh05

28th July 2016

PepsiCo

Bringing snacks and drinks together

Nissan

How to create a consistent brand personality for a global car giant?

Bupa

Carving a big blue space out of China’s health insurance market

Godiva

Taking a bigger bite of the chocolates market

Vodafone

Making a connection with the power-house of youth

Essence

Black like me? How do African American women see themselves in media?

Bush’s

Infusing iconic Americana with Latin flavour (and positioning)

Advil

Taking the pain out of re-positioning

Yakult

How do you release the genie from the bottle?

Unilever

Unilever’s commitment to sustainability