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Strategic marketing that works

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27th April 2015

Iglo

How to make the captain cool again

Nestlé

Filtering Africa’s coffee culture

Essence

Black like me? How do African American women see themselves in media?

Herta

Repackaging the sustainable message

Vodafone

Making a connection with the power-house of youth

PepsiCo

Bringing snacks and drinks together

Martell

Activating a new product for a key target segment