Strategic marketing that works

AddedValueGroup

RT @AndreaM_Stocks: Chatbots And The Future of Conversation Between Brands and Customers: https://t.co/FtA4hz9Bkk #AI #Chatbots #SocialMedi…

29th July 2016

PepsiCo

Bringing snacks and drinks together

Advil

Taking the pain out of re-positioning

Bupa

Carving a big blue space out of China’s health insurance market

Infiniti

Steering towards fear to create luxury automotive confidence

Pernod Ricard

Oddka by Wyborowa: Adding flavour to the vodka category

Iglo

How to make the captain cool again

AIA

Insuring the human connection through brand positioning