Strategic marketing that works

AddedValueGroup

.@MACcosmetics aligns with its overall #brand purpose by funding transgender documentary @AddedValueGroup #growth https://t.co/NpEUqb3ldO

26th May 2016

Godiva

Taking a bigger bite of the chocolates market

Vodafone

Making a connection with the power-house of youth

PepsiCo

Bringing snacks and drinks together

Unilever

Unilever’s commitment to sustainability

Iglo

How to make the captain cool again