We are Added Value

A Global Marketing Consultancy

Strategic marketing that works

AddedValueGroup

Consumers value a product more highly when they make it themselves - #DIY phenomenon http://t.co/zK3HIlHkML

22nd August 2014

Bush’s

Infusing iconic Americana with Latin flavour (and positioning)

Iglo

How to make the captain cool again

Peroni

How to turn a local beer into a global brand

Herta

Repackaging the sustainable message

Nestlé

Filtering Africa’s coffee culture

Yakult

How do you release the genie from the bottle?