We are Added Value

A Global Marketing Consultancy

Strategic marketing that works

AddedValueUS

RT @zoedowling: Disruptive innovation doesn't need battleship research. It needs small, lightweight approaches for highly uncertain terrain…

20th October 2014

Advil

Taking the pain out of re-positioning

Peroni

How to turn a local beer into a global brand

Audi

Driving beyond "Vorsprung durch Technik"

Yakult

How do you release the genie from the bottle?

Boursin

Building brand equity for France’s favourite fromage

Essence

Black like me? How do African American women see themselves in media?

Vodafone

Making a connection with the power-house of youth

AIA

Insuring the human connection through brand positioning